Archive for The Big Knit

Sinful Sunday 340 – Not so innocent 

Posted in Sinful Sunday, Sinful Sunday Pick-of-the-week with tags , , on October 14, 2017 by Accidental Masturbator

We may all be Sinners, but I’m sure that doesn’t mean we’re all bad people. So please indulge me for a moment …

Wandering down the aisle of chilled cabinets in the supermarket, heading for the milk, something caught my eye. Of course that was exactly what it was meant to do, considering it was what some might consider a marketing gimmick. But a marketing gimmick with a little soul … and a little hat. Lined up amidst the fruit juices were little bottles with little woolly hats on.

The Innocent Smoothie website says …

Loneliness can be a big problem in later life. As many as 200,000 older people say they haven’t spoken to friends or family for over a month.
The hats on our smoothies raise money for activities at local Age UK centres where people […] can get together for things like lunches and dance classes.

The Big Knit started back in 2003 with an idea. We asked some older people, and some younger people, to knit little woolly hats. We put those hats on our smoothies, and for each one sold we made a donation of 25p to Age UK.
The idea snowballed and so far the people of the UK have knitted an astonishing 6 million hats. Together we’ve raised over £2 million for Age UK and we hope to raise much more in the future.

For personal reasons I believe this is a very noble cause. So if you see a smoothie bottle wearing a hat, buy it.

But what’s that got to do with Sinful Sunday?

Sinful Sunday

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